TURN BRANDING ON ITS HEAD : A CHEESEBURGER'S TALE

Ever questioned what it would necessitate to revamp a humble cheeseburger into a marketing sensation? Well, our pal Carl the Cheeseburger is about to show us just that. Carl's been feeling a little stale. He knows his tried-and-true recipe is delicious , but he's yearning something more. He wants to grab attention in a world of sandwiches. That's w